Welcome to Palm Atelier. Born out of a passion for fashion & creativity.

As an experienced creative lead I have specialised across contemporary luxury womenswear and lifestyle brands along with well known retailers across the UK & international markets spanning nearly three decades, I’ve had the privilege of working with many amazing brands.

 

Most notably during my 14 years at John Lewis, where I led the creative direction for Womenswear Own Brand collections John Lewis, And/Or, Kin & Anyday along with high-profile designer collaborations. This gave me the opportunity to launch new brands from the ground up, including luxury in-house labels Somerset - Alice Temperley, Modern Rarity with guest designer collaborators Palmer Harding & Eudon Choi along with their first fully sustainable collection with Amy Powney - Mother Of Pearl. This fuelled my passion for sustainability, inspiring me to champion responsible fabric sourcing and foster ethical supplier partnerships.

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I understand that every business is unique and therefore I offer bespoke tailored solutions to create a standout product aesthetic and visual identity that are essential to building a future-forward brand.

 

With a focus on strong client relationships and deep insight into their needs, I have a proven ability to understand a brand's DNA to reposition and evolve their identity through deep market research and trend insight. 

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Palm Atelier covers seasonal direction, trend curation, and the development of colour palettes, prints, and styling that distinguish brands to guide every stage of the design process, delivering solutions uniquely tailored to your brand and business goals.

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Let’s bring your vision to life | Contact us to begin the journey.